We've done a wide variety of marketing and packaging design work for food & beverage. Packaging design really comes into play in the last 3 feet! Packaging is without doubt the fundamental difference on shelf, and helps clearly differentiate your products to make it stand out amongst the clutter. With this in mind, there is sometimes a reluctance to move away from conventional category cues, and each year there are new products launched bearing little difference from what has gone before. So, if you want something that dares to be different, call Redfire and lets discuss your next packaging design project.