OTA & Tourism Branding & Advertising

CLIENT: Jettzy

Jettzy came to us with a vision, and we transformed it into a global brand with a bold voice and striking visual identity. As a disruptive online travel agency (OTA) startup, Jettzy needed a brand that stood out. From naming and strategy to a fully realised visual identity, we built everything from the ground up—creating a presence that set them apart in the competitive travel industry.

From brand architecture and tone of voice to a full-scale brand launch and advertising execution, we developed a cohesive, engaging identity that resonated with travellers. Our work spanned digital marketing, website design, social media, outdoor, print, video, and brand guidelines, ensuring a seamless and impactful presence across all touchpoints.

What started in New Zealand has now gone global, with Jettzy’s distinctive brand voice and visual communication strategy helping to carve out a space in international markets. Through staff engagement and strategic marketing, we positioned Jettzy as a true maverick in the travel industry.

Looking to build a brand that travels far? Let’s talk.

WHAT WE DID

Brand Strategy
Naming
Visual Identity Systems
Brand Narrative
Branding
Visual Communications
Advertising & Marketing
Corporate Collateral
Website Art Direction
Digital Marketing
Google Ads

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The 'Z' is the star of the show! Like a bold superhero swooping in to save the day, it holds everything together in one frame. We use it as a flexible lock-up device, and the organic shape adds a bit of playfulness to the visuals while still being bold and confident - just like Jettzy.

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Contact us

+64 9 3585692
begin@redfiredesign.co.nz
Redfire, The Steelworks,
3-13 Coles Avenue,
Mt Eden, Auckland 1024.
New Zealand.