Black Robin challenges the historic investment model for property investors. Although they were a new startup - the founders brought over 30 years of property experience to the table. They were on a journey to innovate the wholesale investor model and wanted a brand to reflect this.
Our challenge was to create a brand that conveys expertise and seeds trust in this crowded space. The resulting identity was simple yet bold and is anchored with an iconic Black Robin. We crafted a bold visual language that is underpinned by great typography and art direction.