Education Branding & Marketing for Vocational Training Providers

CLIENT: Ignite Colleges

Attracting the next generation of learners through strategy, storytelling, and digital.

Ignite Colleges offers practical, career-focused training in hospitality, logistics, healthcare, early childhood, security, and cooking—empowering students with real-world skills for meaningful employment.

We were brought in to revitalise their brand and marketing to better connect with a culturally diverse and aspirational audience. The goal? To inspire young adults to see education as a launchpad to a better future.

Through strategic education branding and student recruitment marketing, we crafted a bold new visual identity and messaging system that balances professionalism with approachability. At the heart of this was a powerful call to action: “ignite your future”—a phrase designed to emotionally resonate with students seeking confidence, clarity, and career direction.

From digital campaigns to printed materials, every touchpoint was crafted to reflect the practicality and relevance of Ignite’s offering, positioning them as a leader in vocational education.

WHAT WE DID

Visual Communications
Marketing Brochures