We were challenged to design and create an effective Shopify e-commerce website built to drive Lords + Angels purpose and product.
With the brand strategy in mind, we continued that approach when translating Lords + Angels packaging and branding into the digital realm.
Keeping away from visual traffic, we kept it clean and concise with the design and styling. Settling on a colour palette that harmonised well with the product and presented information in a succinct layout, finishing it off with smooth image transitions as you scroll and explore your way through.
Lords + Angels is a premium science-based beauty brand therefore we felt it was important that every product page included the ingredient composition with chemical diagrams to go along with them. This way viewers can understand the beauty benefits and values of these products.