Savar is a luxurious range of premium natural New Zealand skincare.
Redfire got involved at the start-up stage and working with their founder, developed a truly holistic brand that has now become one of New Zealand's leading skincare ranges.
Our design solution was crafted so that it could cater for product extensions and growth into new skincare segments as time went by. We've developed a brand architecture system that unified the brand including Savar, Savar Man and Savar Spa. Our process has been driven by close collaboration and an understanding of Savar's unique business challenges and forward thinking philosophy.
Savar can be found in New Zealand's premier retailers like Smith & Caughey, Ballentynes and Arthur Barnetts as well as a wide range of pharmacies, beauty specialists and exclusive premium lodges. Savar have also become a global brand with agencies in some of the worlds biggest and wealthiest markets.
What we did: Brand Strategy, Naming, Brand & Logo Design, Visual Communications Strategy, Packaging Design, Marketing Material, Brochures, Advertising, Point Of Sale, Corporate Collateral, E-Commerce Website Design, Social Media, SEO, Adwords, Digital Advertising, Print Management.