Branding & Packaging Design Refresh for Skincare

CLIENT: Olive Skincare Co.

From certified organic to global growth, Simunovich Olive Estate sought a complete brand and packaging overhaul for its Olive Skincare brand.

Our mission: expand brand appeal while preserving existing markets and consumers. By streamlining packaging systems that seamlessly accommodate new product ranges, like Pomegranate, we've harmonised the brand identity and amplified recognition across the entire product range.

We refined the Olive brand mark to increase legibility but kept the form very similar to the original mark providing some visual consistency with the brand loyalists.

Throughout the branding, a friendly, relatable tone of voice is expressed through engaging language that is friendly, honest and informative.

The new packaging design looks stunning in-store, with visual prominence, elegance and wow factor. The proof is in the pudding with significant new sales growth in global markets.

WHAT WE DID