Food & Beverage
We've done a wide variety of marketing and packaging design work for food & beverage
Packaging design is the single most important part of your marketing plan. No advertising on a great packaged product trumps heavy advertising on an average packaged product. Packaging is without doubt the fundamental difference with what is on shelf and helps clearly differentiate the product to make it stand out of the clutter.
With this in mind there is sometimes a reluctance to move away from conventional category cues and as such, every year there are new products launched that have little difference from what has gone before.
So if you want something that dares to be different, call Redfire and lets discuss your next packaging design project.