Commit is a multi-faceted communication services company specialising in the design, installation and management of integrated communication networks.
Redfire helped Commit articulate their purpose and reason for being. The market had changed, technology had evolved and Commit's focus to become New Zealand's leading 4th Utility provider meant their brand needed to be refreshed and focused to where they were heading under new ownership.
Our brand workshop helped capture significant insights from deep within the business and brand and market audits helped identify a sweet spot in the market.
Our design team wanted to convey movement, freshness and flexibility with focus when we designed the brand. The logo had to be adaptable to work across the many marketing platforms and graphic devices were created to give strength and visual cues. We also designed and developed their website for today's new mobile technology which is fully responsive.
What we did: Brand Strategy, Brand & Logo Re-Design, Brand Launch Strategy, Visual Communications Strategy, Marketing Collateral Design, Brochures and Capabilities Documents, Website Design & Development.