what we did
Brooke Fine Foods owns Market Place, a major supplier to New Zealand’s supermarkets providing a wide range of nuts, dried fruits, grains and confectionery for bulk bins and grocery.
Redfire created the name and brand - Market Place, for use in Bulk Bins and also a comprehensive range of packed product. then designed a visual story to add personality, brightness and colour to make the eye-catching point of sale pop! We wanted to appeal to the household shopper and convey freshness, quality and taste.