JETTZY

Jettzy is your ticket to cheaper air travel! The groundbreaking OTA is shaking up the industry with unbeatable fares and an unbeatable booking experience that's driven by enhanced user experiences and AI-sourced airfares.

Jettzy's marketing strategy is a breath of fresh air in an industry that's often stuffy and staid. We crafted an unapologetic brand that cuts through the noise with a confident swagger and a wicked sense of humour! Using digital marketing as its secret weapon, this trailblazing brand is shaking things up in the travel biz.

We broke the mould of traditional travel marketing! A bold, no-nonsense tone of voice, unique art direction, and authentic imagery set the brand apart from the rest. Jettzy isn't here to play by the rules; it's here to revolutionise the industry. This Maverick brand is like a rockstar at a suit-and-tie party - disruptive, authentic, and unafraid to be different.

WHAT WE DID

Brand Strategy
Naming
Visual Identity Systems
Brand Narrative
Branding
Visual Communications
Advertising & Marketing
Corporate Collateral
Website Art Direction
Digital Marketing
Google Ads

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Logo

Photographic Art Direction

Tone of Voice

Composition - Z frame

Typography

Motion

The 'Z' is the star of the show! Like a bold superhero swooping in to save the day, it holds everything together in one frame. We use it as a flexible lock-up device, and the organic shape adds a bit of playfulness to the visuals while still being bold and confident - just like Jettzy.