what we did
Brand Strategy, Naming, Brand Proposition & Narrative, Logo Design, Visual Communications Strategy, Advertising, Corporate Collateral, Website Art Direction, Google Ads.
Jettzy is a tech startup disrupting the online travel agency market.
Using superior algorithms and leading edge technology, Jettzy searches the world over to find flight options that delivers Lower Airfares.
Given the online model, Redfire focused the brand around the name and wordmark - driving all consumer touchpoints to Jettzy.co.nz
The brand was designed around digital engagement and everything from the logo design incorporating a flying paper plane through to the use of a Z frame to hold messaging and the brand mark. This works cohesively to deliver a brand that stands out againt the competition.
Photographic Art Direction
Tone of Voice
Composition - Z frame
Jettzy radio advertising