Hanging up bright new signs certainly is exciting, but in many cases, a rebrand runs deeper than a simple logo change. That depth rang true for Home Ideas Centre, New Zealand's leading home inspiration centre who offers all the ideas to make home building and renovation easier. Home Ideas underwent a major rebrand that went deeper than looks, and into language and market position that sets them as "the centre of inspiration".
February 20, 2017 - Comments Off on Redfire – Brand Strategy, Design & Marketing Communication
We're feeling green after recently creating the new Powerco EV brand, New Zealand's third largest electricity and gas network utility. In partnership with Charge Net NZ They are rolling out electric vehicle charging stations across their electricity network. Welcome to the age of Electric Vehicles (EV's), I'm sure we will all be driving EV's before we know it. Thanks to BMW our photoshoot in their new i3 was awesome.
Boom! What great standout, you'll never miss the packaging design for Windsor Brass. Sporting a new refreshed brand logo and new dynamic colours, Windsor will never be missed on shelf. Resounding sales growth is just the start from the packaging refresh.
October 9, 2016 - Comments Off on Redfire Design – Finalists for DINZ Best Awards 2016
We're looking forward to the New Zealand Designers Institute Best Awards 2016. Showcasing some of New Zealands finest and best packaging designers, we made the finalists for the packaging design we crafted for Puraty Teas and Ariki Spirits.
We love feedback from our clients: Another job well done!Tirimoana School approached Redfire to help visually articulate their school CARE principles to reinforce good behaviour within the school boundaries. We totally believe in these principles; it will prepare these young minds for the future. These educational signs were fun to create, and we hope they make a lasting positive impact on the Tirimoana School community.