We're a full service design agency working with start-ups, challenger brands and brand leaders.


We work with new brands, established brands or brands that need re-ignition. Our holistic brand service allows you to work with one marketing partner so you get best bang for buck and covers brand strategy, brand design, advertising, marketing comms, packaging design, website design and digital marketing. 


Our collaborative approach makes the process easy, using proven methodologies to uncover and create brand relevance - so it is persuasive, captures attention and memorable.


We don't want to be good - we want to be great.


Redfire in 5 seconds

We combine strategic thinking and creative design to engage, transform and influence consumers and their behaviour.

Redfire is an independent design agency established in 2000. We're privately owned with our studio based in Auckland and clients around the world (NZ, Australia, South Pacific, Hong Kong, China & UK). We say yes to most creative opportunities but will not undertake any unethical work or free pitching.

Who we design for?

Start-ups, challenger brands and brand leaders.

Start-ups are exciting. We cherish the role we play and help shape future brand leaders with strategic brand direction, naming, brand design, packaging design and ongoing marketing communication.

Challengers are ambitious in their outlook. We enable them to do more with less and challenge the paradigm with creative thinking and big ideas.

Brand leaders hold established positions but continually need to keep relevance. We nurture their special qualities and challenge thinking when required so they maintain market leadership.

Some partners we've worked with

partners we've worked with